Following a thorough brand review, we have refreshed the Hillbrush brand to support our continued growth and diversification. We are unveiling changes in naming, visual identity and to our wider brand portfolio as we introduce the Visit Hillbrush experience. The result is a simpler, more flexible system.
HBC stood for Hill Brush Company and served us well for a number of years. However, we feel that Hillbrush is more memorable and personable. By removing the Salmon mark from our master brand, we allow the business to explore new opportunities within the marketplace.
Salmon® Products is a world renowned trademark, identifying high quality cleaning tools in industrial and domestic environments. For the first time in its history, we are modernising its appearance to harmonise with the Hillbrush product brands: Hygiene, Commercial and Traditional.